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When you review products for a living, you quickly realize that there is a holy trinity of drawing hits to your review site:1. Negative press around Apple products. It draws the Apple haters, the fanboys and the huge market of people considering buying Apple products. An article will get more than one hit from the same person as a debate rages on about the negative press.2. Refer to number 1.3. Refer to number 1.So, it should come to no one’s surprise that the iPad 3 has some serious issues that are being reported. Consumer Reports, who brought you iPhone 4 antenna-gate, which was actually an issue, is now reporting that the new iPad runs “hotter” than the iPad 2. Not “hot,” just 10 degrees “hotter,” which is not hotter. It’s warmer and a non-issue. This isn’t skin-graft hot; it’s not even uncomfortably hot.Next up was the WSJ with “Video Speed Trap Lurks in New iPad,” which essentially says, “Streaming video is expensive over your cell network.”Taking this click-bait headline scheme to the next level, we have some shocking news about the new iPad:The New iPad Will Cut Your Head Clean Off Your Shoulders!**If you jump off a building with it positioned horizontally to your neck.The New iPad Is Covered In Fur!**If left under a dog for an extended period of time.The New iPad Will Get Your Daughters Pregnant!**If you leave copious amounts of sperm on an iPad and your daughter does unspeakable acts with it, she could have your iBaby nine months later.So, the next time you see alarming headlines surrounding a newly-released Apple product, take the topic seriously but remember to read between the lines. Those lines are usually well padded with hysteria. Continue Reading
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